CommBank
Spin
to
Win
The Challenge
Create brand awareness amongst international students commencing university and cement our place as the bank most students have in common.
15,000
engagements
The Solution
A standout set on campus with our spinning wheel giving students the chance to win a wide range of branded prizes. All students received a tote bag with account-opening information included and branch staff onsite to assist with student questions regarding opening an account.
33
Live Dates
The Result
Over 14,000 students were engaged with across the campaign ensuring an uplift in accounts opened across the country.